Measuring success starts with the right data. In this guide to membership metrics, we break down essential KPIs every organization should track—from revenue and renewals to participation and satisfaction. Learn how to turn insights into action, improve retention, and grow a membership program that’s built to last.
Cuseum is honored to be featured in NonProfit PRO’s “40 Nonprofit Trends for 2025”, a highly anticipated report that highlights the key strategies and technologies shaping the nonprofit sector. This year, our insights focus on two major trends driving digital engagement: subscription-based giving models that treat donors like members and AI-powered personalization that deepens supporter relationships.
Cuseum’s Member Lifecycle Engagement Solution automates member communication and retention. Use email, SMS, and mobile wallet notifications to send personalized messages and track engagement. Learn more today!
In this step by step guide, we explain why Gamification is a must for any cultural institution seeking to improve its engagement practices.
Explore actionable insights and tools tailored for museum professionals to deepen visitor connections, maximize memberships, and create impactful digital campaigns that drive lasting engagement.
Check out how Cuseum participated in the 'Beyond the Exhibit' panel at CultTech 2024 in Vienna, sharing insights on leveraging technology and innovation to transform museums and engage modern audiences.
Museum Technology Solutions refer to the different ways Museum from around the world are applying emerging digital trends into the visitor engagement world for cultural institutions. In this text we explain in detail how these are composed and provide 5 great examples showcasing their different appliances with real world cases.
Discover essential steps to enhance your museum’s cybersecurity. This 8-step guide offers practical tips for protecting digital collections, preventing cyberattacks, and ensuring data security for cultural institutions.
Discover how zoos and aquariums are capturing the attention of Gen Z with viral marketing strategies. From engaging social media campaigns to creative digital content, learn how these institutions are using trends and technology to connect with younger audiences and drive awareness in a rapidly changing digital landscape.
Museums around the world are finding creative ways to connect with younger audiences by embracing Gen Z slang. From interactive social media campaigns to modern exhibit descriptions, these nine museums have successfully incorporated trendy language to make cultural experiences more relatable and engaging for today’s youth.
Digital engagement tools are vital to keep visitors connected. These tools offer cultural institutions ways to deepen their approach to exhibits. Read this article to see how museums have implemented them to achieve an improved visitor experience.
From reducing operational costs to improving visitor experiences, learn how digital ticketing software helps museums save time and money while driving engagement. Discover the benefits of automated systems and data analytics in the world of cultural institutions.
2023 was another exciting and productive year for Cuseum! We formed valuable partnerships with diverse and dynamic organizations around the globe, welcomed new team members to the Cuseum family, and unveiled even more innovative products, research, and solutions.
In the past 12 months, we collaborated with a wide range of cultural nonprofits, as well as organizations and businesses dedicated to serving their members, visitors, and guests. This included partnerships with museums, zoos, aquariums, science and nature centers, associations, botanical gardens, universities, and public attractions of different shapes and sizes.
Greetings, cultural enthusiasts! With the help of Melissa Dietrich, Longwood Gardens Membership Manager, Cuseum hosted an informative webinar on Net Promoter Score (NPS), revealing insights that can significantly impact organizations' performance and satisfaction.
During the webinar, we explored the potential of NPS as a versatile and comprehensive tool that can help organizations achieve continuous improvement and excellence. We discussed how NPS can be used to guide organizations toward their goals, and we emphasized the importance of using NPS as a tool to enhance the overall performance of cultural organizations.
The way organizations keep in touch with their graduates is constantly changing, so they need to come up with new and exciting ways to deal with it. It's essential to show that being a member is still valuable even if how you pay for it changes. The groups that keep in touch with their alumni must solve problems like reaching younger people who are good with technology, making sure their goals are the same as the university's, and getting past rules and regulations.
Alumni engagement can be quite challenging, but it's crucial for building a thriving community of former students. To make it work, you need to approach it thoughtfully and strategically. This involves navigating internal power struggles and adjusting to non-dues dynamics. In this blog, you'll find insightful tips to help you overcome these challenges and build a strong alumni network.
In today's digital world, non-profits and cultural organizations face a series of unique challenges. Picture this: trying to keep your members, donors, and visitors engaged. It's like trying to solve a puzzle that keeps changing its shape!
For this situation the old ways of connecting just don't cut it anymore. So, let's take a look at the hurdles non-profits and cultural organizations face. We'll explore how they're trying to keep everyone connected in this digital age. Together, we'll figure out how they can overcome these challenges and keep doing the amazing work they do in our communities.
There are a lot of challenges in cultural development, and they can feel like formidable roadblocks to success. With high turnover rates, poor alignment with leadership, unrealistic expectations, inadequate compensation, and no clear metrics, many in the field are facing an uphill battle. If you've experienced the frustration of navigating through these hurdles, rest assured that you're not alone.
With this guide, you'll get actionable insights tailored to empower you to overcome the unique challenges inherent in nonprofit and cultural development. Let's dive into practical strategies that resonate with your experiences and pave the way for sustained growth and success in your crucial roles.
Explore how digital memberships are shaking things up for organizations, creating new ways to connect with members. Despite their perks, some myths are holding them back. Our blog clears the air of 8 misconceptions about member engagement. Join us to uncover the real potential of digital memberships. It's not just a guide; it's a journey into a new era of engagement.
An ever-changing landscape drives organizations to seek renewal amid membership declines or fluctuations. The issue goes beyond only healing; it also includes adopting the required steps to thrive in the post-pandemic age.
In the arts and culture sphere, organizations have the difficult task of reconciling artistic expression with financial survival. This struggle represents a modest but fundamental shift. How will institutions survive and prosper in this new reality? Loyalty programs develop as critical components in this revolutionary process.
What is member loyalty worth? Imagine this – over a ten-year span, the value of a typical member outstrips that of a casual visitor by an astounding 4.5 times. Even more striking, renewed members contribute 66% more net revenue to organizations compared to new ones. In our rapidly evolving world, consumer choice and mobility are expanding at breakneck speed, propelled by the digital and e-commerce explosion during the pandemic. Unfortunately, this has precipitated a slide in customer retention and loyalty across industries. Consequently, cultivating member loyalty has become a critical necessity for organizations depending on the member revenue from for sustainable and robust growth.
AI is reshaping museum storytelling, making exhibits interactive and more immersive than ever, while also shaping the way for improved curatorial practices and membership engagement. Want to see how? Dive into the full article!